About Neera
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The Story of Neera™ Natural
The origins of Neera™ Natural start with the visionary alternative healer, Stanley Burroughs. In the 1950s, Burroughs was a pioneer in the field of alternative medicine in the United States. In the early ’70s he created a diet using lemon juice, maple syrup and cayenne pepper to help a patient heal a stomach ulcer. Stanley Burroughs quickly discovered that the diet had many other health benefits, and in 1976 he published his now famous book, The Master Cleanser. Also known as The Lemonade Diet, Burroughs’work quickly became a classic in alternative health literature and has been a best seller at health food stores ever since. His master cleanse recipe has been used by thousands of people.
The great success of The Master Cleanser spread to Europe, where it became widely popular in the 1980s and ’90s. The team of alternative health care practitioners who spread the diet around Europe improved the formula of the syrup, naming it after their company Madal Bal. The Madal Bal Syrup has since become popular around the world with over 3 million cans sold. In 2001 the diet finally came back to the U.S. as the Neera™ Super Cleanse, imported by S.J. Distributors. In 2011, S.J. Distributors changed the product name to Neera™ Natural to better reflect the all-natural health benefits of the product.
Neera is a Sanskrit word which roughly translates to palm syrup, but its fuller meaning is “life essence of the palm tree”. Palm syrup has been used for thousands of years in traditional Indian Ayurvedic medicine, and is the essence of the Neera™ Natural Lemon Detox and Cleansing Lifestyle Plan. Using the improved Madal Bal Syrup with the master cleanse recipe is a healthy and effective improvement of the original maple syrup diet.
Our mission is also to encourage people to take charge of their own physical, emotional, mental and spiritual health. The practice of periodic fasting is self-empowering and very healthy for one’s body. Fasting and the Neera™ Natural Plancan bemore challenging than other medicinal options, but the results show the difference.
The Neera™ Natural Plan also helps you to gain control over food, rather than have food control you. This is incredibly liberating. We often get feedback from people who are elated after the diet, because they feel unchained from all the foods they were attached to and thought they could never give up. People are amazed they can go a week or more without solid food and feel great. They feel thrilled that they can take control of their diet and health. This is one of our greatest satisfactions and the reason we believe in our product.